Thinking About Selling Products or Services Directly From Your Website?
You’ve come to the right place.
Internet sales, or Ecommerce, is getting bigger each year. Sales are expected to double from 2013 to 2019(1) as many consumers realize the ease of shopping online. An Ecommerce website can function as an online store for those customers who can’t or don’t want to travel to your location. Have you considered a professional website designer to develop or convert your website to Ecommerce? We’ve got the experience to produce both a compelling sales experience for your customers, whether they’re on their desktop, tablet or smartphone, and also to make your store work efficiently for you to process sales. We’ve got the experience to help you build your business’ sales online.
What’s Different About an Ecommerce Website?
Conducting sales on your Ecommerce website requires that advanced functionality is built right in.
We’ll need to add an SSL certificate to your WordPress website so payment information travels securely. By the way, that’s good for SEO too. We’ll also connect to your payment processor, set you up to manage your sales directly inside your website, and we’ll give you and your staff a complete training session when the site is live. These plus a million other details are all included when we build an Ecommerce website for your business. And of course, we’ll always be here to answer questions or handle issues as they come up.
And when you sign up for our SEO services, we’ll help attract even more customers to your website. We’ll set up conversion tracking and monitor your Google Analytics to see what works, tweak what doesn’t, and gradually deliver increasingly better SEO solutions to build your ranking, leads and sales online. Our full-service approach allows us to dramatically improve your overall success. It’s a win-win.
Why Should I ‘Just Say No’ to a Do-It-Yourself Ecommerce Website?
The biggest reason is that you don’t actually own your website. Stop renting it and it disappears. Poof!
There are many do-it-yourself options out there and generally they require a monthly fee. On the face of it, they look easy to build and the monthly (rental) fee seems so reasonable. We’ve evaluated the top suppliers for several customers and so far, we haven’t been too impressed. In the end, most of our clients realize they would rather own their website than rent it. Here’s why: The time involved has to come from somewhere, and generally it impacts your ability to run your business while you’re building and debugging your new website. Did we mention the disinterested customer support? And the inherent problems optimizing most of them for Search? The worst problem is that the breakeven point comes much sooner than you realize. Plus, since you don’t own your website, if you stop paying for it, it disappears. Off the face of the planet. In the long run, it makes much better sense and will return a much higher ROI to own rather than rent your website.
Let Fresh Focus Group help you sort through your Ecommerce website options.
Call us. We’re here to build fresh sales for your business.
(1) Ecommerce sales are projected to increase 42% from 2016 to 2020. (Source: http://www.statista.com/statistics/272391/us-retail-Ecommerce-sales-forecast/)